Descrizione

Is a digital or hybrid event the same as watching a video on YouTube?

There are two big differences between the videos you watch on the internet and the live digital events you can watch remotely. One is that streaming videos (such as those of kittens, to be clear) are designed to download portions of footage in advance (buffering), offsetting network instability during playback. The other is that you will never send a complaint to IT support because the YouTube video you’re watching took a few seconds too long to upload.

Live digital events, on the other hand, are based on data packets sent and received constantly in real time, to ensure that everything is transmitted clearly and that every intonation, gesture or word is transferred correctly.

Technological choices are especially important and can condition and enhance some aspects of the meeting, but they can also be the source of trouble: if it goes wrong this adversely condition an event. Careful planning and the choice of appropriate systems and services is essential.

Live events are irreplaceable: networking, emotional presence and physical contact cannot be replaced by modern technologies. But the hybrid event enables you to reach people who would not otherwise have participated by giving them the maximum possible experience through the solutions offered by technology and good meeting design.